- Asseta Holding acquires BUX UK, appointing Salim Sebbata as new entity head.
- BUX commission-free stock offering continues in the Netherlands under ABN AMRO.
Asseta Holding, the parent company of APM Capital, a UAE-based brokerage firm regulated by the Financial Services Regulatory Authority in Abu Dhabi, has acquired the UK entity of Dutch brokerage business BUX.
The new entity will be led by Salim Sebbata, former CEO of BUX UK, who has been working with APM Capital in preparation for the acquisition.
Sebbata expressed enthusiasm about the acquisition, stating that it marks a new chapter for BUX UK and promises growth and innovative financial solutions for clients. He also emphasized that APM Capital’s resources will significantly enhance the company’s capabilities and market presence.
BUX had previously scaled back its UK operations, splitting its CFD and equities offerings into separate brands. While its commission-free stock offering continues under ABN AMRO’s ownership in the Netherlands, the CFD division, Stryk, has ceased operations.
