- eToro hosted exclusive Formula 1 VIP events for Diamond members, engaging over 80 local customers in Abu Dhabi.
- eToro launched a high-visibility marketing campaign across Dubai and Abu Dhabi, including ads at major airports and hotels.
eToro, a leading global investment platform, had an extraordinary week in Abu Dhabi, featuring high-profile events and a robust marketing presence. The standout event was the Formula 1 VIP Experience, where eToro welcomed its Diamond members to the W Hotel’s VIP lounge during the F1 race weekend.
This exclusive gathering provided a unique opportunity to engage with over 80 local customers in a premium setting. In addition to the F1 experience, eToro launched a massive out-of-home advertising campaign across Dubai and Abu Dhabi.
Their ads appeared in over 90 five-star hotels, major bridges, and iconic locations like the Galleria Mall, as well as on prominent billboards at airports. The campaign was further amplified with a TV advertisement airing on local channels.
eToro also made its presence felt through strategic sponsorships, including being the official sponsor of Abu Dhabi Finance Week (ADFW) and the main sponsor of the Bitcoin MENA event. eToro announced the listing of local stocks from the Abu Dhabi Stock Exchange, expanding investment opportunities for its users in the region.
