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  • Exness launches its “Born to Trade” campaign on August 5, targeting traders who face challenges and make bold decisions.

Exness, a leading multi-asset broker, has launched its most ambitious global brand campaign “Born to Trade.” The campaign, which debuted on August 5, features a powerful video ad designed to resonate with traders who embrace challenges, seize opportunities, and make bold decisions.

Alfonso Cardalda, Chief Marketing Officer at Exness, explained the campaign’s essence: “At Exness, we believe that real traders are born to trade. The ‘Born to Trade’ campaign underscores the exceptional quality, dependability, and superior products that our clients experience, reinforcing why Exness is the preferred choice for traders worldwide.”

The “Born to Trade” campaign will be rolled out globally across various platforms, including digital advertising, social media, and traditional media outlets, targeting key markets. With this campaign, Exness aims to solidify its new brand identity, launched in January 2024, and deepen its connection with its core audience.

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