- Spotware Systems has hired Elena Kupriianova as the company’s new Chief Marketing Officer (CMO).
- Kupriianova has a successful career in the online trading industry, working at top-tier brokers like Exness, Capital.com, and Currency.com.
Spotware Systems, developer of the popular cTrader multi-asset trading platform, has hired experienced FX and CFDs industry executive Elena Kupriianova as the company’s new Chief Marketing Officer (CMO).
Spotware had been effectively operating without a marketing chief, since former Head of Marketing Aris Christoforou (now with Fortex) left the company in late 2022. Spotware’s Head of Growth, Andrew Mreana, recently left the company as well.
Elena Kupriianova has crafted a successful career in the online trading industry, working at a variety of top-tier brokers including Exness, Capital.com and Currency.com.
Elena’s experience extends across diverse markets, encompassing MENA, APAC, EU, UK and LATAM. Most notably, Elena has demonstrated a commitment to AI adoption and the implementation of true agile methodologies to team management, an innovative approach to marketing yet well-established in IT teams.
In her new role, Elena Kupriianova said: “I believe humans and technology are inseparable, nowhere more evident than in the financial industry. New financial technology, such as web3 and blockchain, has already made a paradigm shift in the essence of our understanding of money itself.”
Ilia Iarovitcyn, CEO of Spotware, said of Elena’s hiring: “We are happy to welcome Elena to our team of tech-driven financial professionals, and we are confident that her expertise will leverage Spotware’s capacity to effectively reach users with top trading solutions.”
